Raising the profile of the CFO

The latest survey by ACCA makes interesting reading, particularly for CFOs who might be wondering why their in-trays are groaning.

The research report, called The CFO's new environment - and carried out in conjunction with CFO Research Services - reveals that the economic downturn has raised the profile of CFOs, with more now involved in strategy development and risk management than they were a year ago.

Seventy percent say that the finance function receives more boardroom backing now than a year ago, with 72% finding that finance now works more closely with business units in strategic planning, and that risk management is now a priority for many CFOs.

What I thought particularly interesting was the response from one CFO in the UK, who said: 'It's not like all of a sudden the CFO's been promoted. It's that more of the organisation's activity now needs the CFO's input.'

But do we think that the CFO will stay at the heart of business planning when the situation eases?

I'd welcome your views on this.

Comments

[Gilbert Nyandoro]

The CFO will definitely stay at the heart of business activity, where they rightly belong.

[Cash Flow Help]

My view is the CFO's standing and input is more powerful in this economy. No doubt.